MODERN METHODS OF RISK MANAGEMENT OF THE INTELLECTUAL POTENTIAL OF AN ENTERPRISE

Abstract

The article substantiates a system of modern methods for managing the risk of an enterprise’s intellectual potential and proposes simple economic and mathematical models that can be implemented in spreadsheets. The risk of intellectual potential is considered as the possibility of loss or depreciation of knowledge, competencies, intellectual property objects, organizational and digital assets, as well as relations with stakeholders, which reduces the enterprise’s ability to create innovations and value. Five risk components are distinguished: human, structural, intellectual property, relational and digital-information; for each of them, the sources of risk, key indicators and methods of influence are determined. A six-stage risk management cycle consistent with ISO 31000 is proposed. Three models are developed: an integral risk index as a weighted sum of the risk levels of the components with weights based on expert scores, supplemented by a risk matrix; a model of the dynamics of the knowledge stock that takes into account the turnover of key employees and the level of knowledge codification; a model for selecting protection measures by the efficiency coefficient equal to the ratio of prevented losses to costs. A conditional example of an industrial enterprise shows that the human component makes the largest contribution to risk (42%), an increase in the level of knowledge codification from 20 to 50% changes the trend of knowledge loss to its growth, and the selection of five measures within a budget of UAH 3 million reduces expected losses by 65%. The results can be used to build risk management systems for the knowledge assets of enterprises.