INTEGRATION OF CONTROLLING INTO THE ANTI-CRISIS MANAGEMENT SYSTEM OF ENTERPRISE FOREIGN ECONOMIC ACTIVITY

Abstract

The article provides a comprehensive examination of the theoretical and applied aspects of integrating controlling into the anti-crisis management system of an enterprise’s foreign economic activity. It is substantiated that under conditions of increasing global instability, exchange rate fluctuations, logistical constraints, and stricter regulatory requirements at the macro level, foreign economic activity of enterprises requires the implementation of modern management tools capable of ensuring timely diagnosis of crisis phenomena and effective support for managerial decision-making. The essence of controlling is revealed as an integrated system of information and analytical support for anti-crisis management of foreign economic activity; its key functions, tasks, and instruments adapted to this area are identified. A methodological toolkit and groups of key controlling indicators for managing foreign economic activity are developed. A conceptual model for integrating controlling into the anti-crisis management system of enterprises’ foreign economic activity is proposed, based on monitoring key indicators, risk assessment, and the formation of preventive managerial decisions. A mathematical model for integrating controlling into the anti-crisis management system of foreign economic activity is elaborated, represented through a managerial model of anti-crisis regulation and an integral indicator of the anti-crisis manageability of this activity. It is substantiated that the application of controlling contributes to increasing enterprises’ adaptability to crisis conditions and enhancing the efficiency of foreign economic activity.