SUBJECTIVE SUPPORT FOR THE MANAGEMENT OF INVESTMENT ACTIVITIES OF ORGANIZATIONS ON THE BASIS OF SUSTAINABLE DEVELOPMENT

Abstract

The article reveals the scientific vision of the subjective support of management of investment activities of organizations on the basis of sustainable development.
Goal of the article is to substantiate the importance of subjective support for the management of investment activities of organizations on the basis of sustainable development and its improvement, taking into account existing problems and new challenges.
It is stated that the management of investment activities of organizations on the basis of sustainable development is an integral system consisting of the following interrelated elements (subsystems): management, managed and technological, with the State being the main subject in the management subsystem. The author points out the structural and substantive content of the State's management of investment activities of organizations. The author emphasizes the need to improve legislation by clarifying the purpose of state regulation of investment activity. The author emphasizes the need to study and disseminate international experience related not only to the analysis of financial indicators, but also to identifying the extent to which the activities of organizations are socially and environmentally oriented, ethical, transparent to society, i.e., consistent with the concept of sustainable development (according to ESG factors). It is argued that staff turnover, lack of funding and other reasons weaken the functional and personnel component of regional development agencies as subjects of management of investment activities of organizations. The author notes the rather low investment activity of the vast majority of territorial communities and their inadequate cooperation with investors, and in this regard, it is noted that in order to improve the management of investment activities of organizations on the basis of sustainable development, local governments should attract and attract foreign investors by: forming: an exhaustive list of objects for investment; a basic package of investment projects with various mechanisms for attracting investment resources, a team that will carry out their support. The author emphasizes the need to address the problems inherent in the investment activities of organizations in the business sector of the economy (ineffective and insufficient incentives for enterprises to invest their own funds in the development of production, in particular, environmentally friendly, etc.) by intensifying the regulatory influence of the state, primarily by strengthening state aid and support.