ORGANIZATIONAL AND ECONOMIC ENSURING THE DEPOSIT POLICY OF BANKS IN UKRAINE
DOI:
https://doi.org/10.31891/mdes/2022-6-12Keywords:
bank, deposit, deposit policy, deposit portfolioAbstract
The article provides an analytical assessment of the current situation, identifies trends and directions for improving the organizational and economic support of the deposit policy of banking institutions at the level of the domestic banking sector. In particular, it was determined that the domestic banking system is successfully resisting the challenges of the war: banks continue to operate smoothly, maintaining liquidity and carrying out lending operations. During 2019-2021, the banking sector saw an increase in total liabilities in general and deposit resources in particular, which confirms the stability of the functioning of the banking sector and the trust of clients in the pre-war period. With the beginning of the war, a gradual outflow of hryvnia deposits from banking institutions was observed, while the unprecedented actions and decisions of the National Bank of Ukraine in the field of deposit activities ensured not only maintenance, but also an increase in bank funding. One of the trends that emerged as a result of military threats was the flow of clients' funds to banking institutions that are considered more reliable, mainly to state banks and banks of international financial groups. At the same time, in the existing conditions, banks use various organizational and economic mechanisms, models and technologies for the formation and maintenance of the deposit portfolio.
The conducted evaluation of the effectiveness of the formation and implementation of the deposit policy of the leading state banking institution (JSC "UKRGAZBANK") based on absolute and relative indicators, rating data made it possible to identify weak points and potential opportunities for managerial work in the segment of deposit operations in the conditions of a military conflict and an unstable competitive environment. Emphasis is placed on the importance of the adaptability of managerial activity in the formation of the bank's deposit policy with the use of real-time monitoring, and key factors in the formation of the bank's deposit policy boundaries are identified, which, if actively applied in the short term, will ensure the achievement of the goals of deposit activity, and in the long term - effective risk management and improving liquidity and financial stability indicators.
References
Bartosh O.M. (2009). The bank's deposit policy and the main stages of its formation. Bulletin of the University of Banking of the National Bank of Ukraine. 2009. No. 3. P. 98–101.
Bartosh O. M. (2014). Deposit policy as a component of the bank's activity management system. Financial space. 2014. No. 4(16). P. 19-24.
Bidyuk O. O. (2017). Deposit policy of banks in the period of transformation of the banking system of Ukraine. Economic Herald. 2017. No. 1. P. 29-37.
Deposit labyrinth: hryvnia rates are rising, but it is better not to rush with long-term deposits URL: https://mind.ua/openmind/20247315-depozitnij-labirint-stavki-v-grivni-zrostayut-ale-z-dovgostrokovimi-vkladami -krashche-ne-pospishati (date of application: 11/10/2022).
Dzyublyuk O. V., Alekseenko M. D., Korneev V. V. (2017). Theory and practice of money circulation and banking in conditions of global financial instability: monograph. Ternopil 2017. 298 p.
Dovhan Zh. (2015). Improvement of the deposit policy of banking institutions. Science is young. 2015. No. 23. P. 46-53.
Drebot N. P., Galko O. R. (2008). Strategy of a banking institution on the market of deposit services. Regional economy. 2008. No. 4. P. 125-132.
Ash S. M., Lyakhovetska V. M. (2016). Deposit policy of banks and tools for its implementation. Scientific Bulletin of the International Humanitarian University. 2016. No. 17. C. 133-138.
Ash S.M. Deposit policy of a commercial bank and directions for its improvement in the conditions of the economic crisis of banks / S.M. Ash [Electronic resource]. – Access mode: http://dspace.nuft.-edu.ua/jspui/bitstream/123456789/9499/1/DEPOZITIC%20POLICY%20OF.pdf.
Report on financial stability June 2022. URL: https://bank.gov.ua/admin_uploads/article/FSR_2022-H1.pdf?v=4 (access date: 11/10/2022).
Kovalenko V. V. (2015). Deposit policy of banks of Ukraine: realities and development for the future. Global and national economic problems. 2015. No. 4. P. 834-837.
Kovalenko M. O. (2017). Deposit policy of Ukrainian banks and its influence on the efficiency of attraction of deposit resources. Investments: practice and experience. 2017. No. 2. P. 39-44.
Supervisory statistics. Main performance indicators of Ukrainian banks. URL: https://bank.gov.ua/ua/statistic/supervision-statist (access date: 11/20/2022).
Rating of stability of banks URL: https://minfin.com.ua/ua/banks/rating/ (date of application: 08.11.2022).
Cherkashуna K., Buznyk M. (2021). The impact of COVID 19 on deposit policy in Ukraine and proposals for its improvement. Modern Economics, 28(2021), 160-167. DOI: https://doi.org/10.31521/modecon.V28(2021)-23.
A methodology for compliance assessment. Basel Committee on Banking Supervision and International Association of Deposit Insurers. URL: http://www.bis.org/publ/bcbs192.pdf. (application date: 10/20/2022).
